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*Ecko Unltd.
BIRTH OF A RHINO
Evolving from just six t-shirts and a
can of spray paint, *ecko unltd. has become a full-scale global
fashion and lifestyle company. Founded in 1993 by Designer Marc Ecko,
*ecko unltd. has fully established itself as one of today’s most
innovative and successful lifestyle brands.
THE ART OF POWER
Marc Ecko began as an artist
before he added ‘ apparel designer’ to his multifaceted creative
abilities. During his time studying to be a pharmacist at Rutgers
University, Marc began illustrating his sketches onto t-shirts. The
power of Marc’s imaginative art on 6 shirts created a global billion
dollar empire encompassing apparel, entertainment, publishing, charity
organizations + more.
'Powerful Art' - Replicated illustration of one
of Marc's first 6 t-shirts
MISSION STATEMENT
Ecko Unltd. is driven by a simple
belief: that no one needs to be corralled into a single aesthetic.
It’s a philosophy that takes the form of denim, tees, outerwear, woven
shirts, knit shirts, watches, and hoodies that cut across a wide swath
of youth culture, dedicated to giving young men a chance to be true to
themselves. It’s a line that looks at the world with a voracious
curiosity, finding inspiration at every turn. Skate culture? Check.
Action sports? That too. Artist? Sure. Why be just one thing when you
can be unlimited?
FUSION
With strong roots in youth culture, *ecko unltd. as
become the touchstone of a generation without boundaries. Successfully
fusing designer, street, illustration, video game, and action sports,
the company remains in a class of its own with an uninhibited pulse on
emerging trends and talent.
DIVERSIFICATION
Believing in the power of diversification, *ecko unltd.
has distinguished itself worldwide through its ability to attract a
loyal and multi-faceted client base. In the 15 years that have passed
since its inception, the world famous rhino brand has expanded to
include *ecko unltd. men's and Red by Marc Ecko, Ecko Function
international women's apparel, as well as outerwear, footwear,
watches, belts, bags, hats, small leather goods and more.
PROMINENT AFFILIATIONS
The strength of the *ecko unltd. brand is widely
recognized through numerous partnerships with a host of powerhouse
brands including Playboy, the NFL, the NCAA, Alfred Hitchcock, Jimi
Hendrix, Marvel Comics, Bruce Lee, The Warriors and Star Wars among
others.
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